Music Video no.2 - Bruno Mars - Treasure (Disco/Funk)
Narrative - The narrative of this music video, as in most of Bruno Mars' videos, is that of another woman. In this song he is saying about how he was feeling towards this woman that he likes. He says "Gimme your, gimme your, gimme your attention, baby. I gotta tell you a little somethin' about yourself! You're wonderful, flawless, ooh you're a sexy lady, but you walk around here like you wanna be someone else". I think that these lyrics tell the narrative well because what he is trying to say basically is that he wants her attention to tell her something about herself, he thinks she is wonderful, flawless and a sexy lady but she walks around like someone else - this last line is interesting because I think that what he means here is that she is insecure and is not comfortable with herself and also wants her to know that she is amazing just the way she is which then links into one of his other songs "Just The Way You Are" which incidentally says the lines "'Cause you're amazing, just the way you are". I think the main narrative of this song is Bruno Mars trying to make this girl that he like realise she looks nice just the way she is and that he treasures her. There is a section of the music video (1:13 to 2:04 mins) where it goes into a psychedelic state. Psychedelic music covers a range of popular music styles and genres, which are inspired by or influenced by psychedelic culture and which attempt to replicate and/or enhance the mind-altering experiences of psychedelic drugs. I think this type of music video is in the category of a psychedelic pop video.
Settings - The predominant setting for this music video is on a stage, this isn't really a typical scene for this type of music genre so perhaps he is trying to say something by being a bit unconventional.
Number of Shots - There were 80 shots used in this music video.
Transitions Used - Most of the transitions were cuts. One transition which was good was where it was like a box coming onto the screen with another video in it so it came over the top of the video that was playing (1:13).
Representations Seen - This song "Treasure" is a good example of a modern day disco/funk video I think because it has most of the generic conventions that disco/funk genre music videos should have. With lots of disco/funk sort of songs they try to put a message across which I think is a fun sort of vibe to make people feel happy. A representation that is used in all of Bruno Mars' music is to do with gender and the opposite sex, he always includes something about a women in his lyrics and this is typical of Bruno Mars. I think that another representation in his music video could also be age because he seems to have a song that is for the younger generation which then juxtaposes the setting and costumes because they are quite old fashioned.
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