I didn't see any intertextual references really apart from that there is an ode to Stevie Wonder lyrics "there is superstitious writing on the wall". The basic storyline of the music video is that there is a man who breaks up with his girlfriend because he was seeing someone else. There are themes of love and lust in this music video. The structure is pretty recognisable as in TODOROV's Equilibrium, in this music video there is an Equilibrium, Disruption and Recognition. There are some recognisable characters in the narrative, these include; false hero, villain, hero, male artist, female protagonist and antagonist. The video reflects the lyrics pretty well where her relationship isn't over but he is having an affair.
There are a few representations of gender present; age; gender - woman in kitchen making meal - stereotypical, male who's the worker and celeb has more power over the women. These are represented in the music video in the following way; age/gender is represented in the setting where Plan B is/men are nearly always in a setting that is old looking and dull and the woman are in a setting that is brighter and more modern like the kitchen. I think that this could represent a divide between both the men and woman and a divide in Plan B and the woman's relationship. In this music video I think that Plan B is represented as the villain and his girlfriend is represented as the hero. Plan B is represented in this music video as a celebrity as he appears on the screen and there are a few close ups of him.
The video setting for this music video are; woman in house cooking, man at club performing, looks like it's set in the 70's and white room is innocence when the woman is in there. The colours used in this music video are quite varied. On the man the colours seem to be dull but on the women the colours seem to be more colourful and bright. Some typography in the music video is where there is a Strickland Banks Presents sign at the club and it also has a sold out sign to show that he is obviously very popular. There are a few shots that stand out in this music video and these are; ECU of girlfriends face at home, ECU of meal and this connotes how important the meal is to her/his last chance, Low Angle of Strickland Banks which can connote power, High Angle on woman to connote her being vulnerable, CU's of woman and ECU's of the guitar and band. There are POV shots showing Plan B moving around to see his prospective. The editing in this music is quite fast paced and there are a lot of cuts which keep the pace up.
The target audience is Plan B's fans mainly probably in their twenties to thirties because of the time of setting and there are girls for aesthetics, he is smartly dressed and the setting is a typical place to attract young adults - in a club. I think that the demographic grouping for this sort of music video is E and D this is because the way that Plan B portrays his songs and music videos it seems like he is trying to address the people in them demographic groups. The record company is paying for the artist to look like a star in the video with the big sold out sign in red and to appeal to women. When Plan B performs to the camera his iconography is to wear a suit.
Plan B - Writings On The Wall Music Video
